Franchise

Breaking Bad

The world of Breaking Bad is set in Albuquerque, New Mexico, and follows the transformation of Walter White, a high school chemistry teacher turned methamphe…

5characters10connections

Key ties

Who's at the centre, who's loved, who's hated — and what's between them.

The world on the map

Where this world's cast comes from, placed by city of origin.

About this world

The world of Breaking Bad is set in Albuquerque, New Mexico, and follows the transformation of Walter White, a high school chemistry teacher turned methamphetamine manufacturer, as he descends into the criminal underworld. It is defined by the stark contrast between suburban life and the violent drug trade, exploring themes of morality, power, and consequence.

Walter White
A brilliant but underpaid chemistry teacher who, after being diagnosed with terminal lung cancer, begins cooking meth to secure his family's financial future, adopting the alias Heisenberg.
Jesse Pinkman
A former student of Walter's and a small-time meth cook who becomes his partner in the drug trade, struggling with addiction and guilt.
Gustavo Fring
A meticulous and ruthless drug lord who runs a vast methamphetamine empire while maintaining a public facade as the owner of Los Pollos Hermanos, a fast-food chicken chain.
Albuquerque
The primary setting of the series, a city in New Mexico where the characters' lives intersect with the drug trade, law enforcement, and everyday struggles.
The Cartel
A powerful Mexican drug trafficking organization, led by figures like Don Eladio and later the Salamanca family, that clashes with Gus Fring's operation.
Saul Goodman
A flamboyant and morally flexible criminal lawyer who provides legal and logistical support to Walter and Jesse, known for his catchphrase 'Better Call Saul!'

Ready to enter Breaking Bad?

Pick a figure and start talking — right now.

Start a conversation